
Pinnacle Hospitality Group offers a portfolio of exclusive leisure destinations in Southern Africa, specifically selected to indulge the discerning traveller. Whether you like travelling through Africa in Style or prefer the excitement of Africa Untamed, you can be assured that Pinnacle Hospitality offers the quintessential in privacy and service excellence expected from the most seasoned traveller.
The properties which are chosen to participate under the Pinnacle brand can be divided into two separate
categories
Africa in Style
These are properties (lodges or boutique hotels) offering superior service, cuisine, and accommodation and can be situated in either a wilderness or city environment. Whilst offering superior service, cuisine and accommodation, the marketing strategies for the grouping will however move away from hard attributes such as room size, to soft attributes such as image, exclusivity and guest experience. Psychographics rather than demographics form the basis of the experience at these destinations. This model is therefore based on combining the best attributes of “boutique hotels” and Game Lodges with a unique guest experience.
Africa Untamed
The emphasis of this category is the degree to which participating camps blend with the physical surroundings and vernacular traditions of the area in which they are build. The design of the selected camps must therefore be based on creating the optimum balance between people and their environments, while having an absolute minimal impact on the neighbouring habitat. Camps selected to participate under this category will be predominantly situated in pristine wilderness locations. The special character and location of each camp, together with an exceptional wildlife experience, will ensure a memorable stay for visiting guests.
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